LOS ANGELES (Hollywood Reporter) - Harry split the scene, so 007 moved in for the kill.
Sony on Thursday stirred its adjacent James Bond film, "Quantum of Solace," back one week to November 14. That move is closely tied to the loss of Warner Bros.' "Harry Potter and the Half-Blood Prince" from the November 21 exit berth.
Just last-place week, the sixth "Potter" film freshly planted its domestic pin on July 17, as executives sought-after to fill a pickle in Warners' summer 2009 slate. The most immediate response to that move was Summit Entertainment's conclusion to move its youth-targeted vampire cinema "Twilight" up three weeks into the vacated "Potter" slot.
Now Sony executives -- who had been wishing for a release date closer to Thanksgiving and the vacation boxoffice season for their next Bond release -- have taken "Solace" to a suddenly much more than attractive slot. Bond's premature perch, on November 7, was intended to maximize pre-"Potter" playtime.
Scratch that worry.
"'Harry Potter' moving out gave us an opportunity to get a little finisher to the holidays, which has perpetually been the traditional Bond spot," Sony worldwide merchandising and dispersion chairman Jeff Blake aforesaid. "Bond has a really good story of non only acting through Thanksgiving but release deep into the Christmas holidays."
Sony unspooled the final Bond film, the Daniel Craig-starring "Casino Royale," on November 17, 2006, and it was still performing in well-nigh 1,hundred theaters between Christmas and New Year's, Blake notable.
Sony holds worldwide theatrical rights to the Eon-produced Bond franchise, with longtime Bond distributor MGM controlling all post-theatrical windows.�
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